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Stellantis pulls out of Chicago Auto Show, re-evaluates future of other auto shows
AUBURN HILLS, Mich.
(WXYZ) — Stellantis, the parent company for Chrysler, Jeep, Dodge and Ram, says it will no longer be at the Chicago Auto Show.
The show is set to take place February 10-19th at McCormick Place.
2025 Jeep Wagoneer: The 2025 Jeep Wagoneer is a 4-door wagon that competes in the full-size SUV class against rivals like the Chevrolet Tahoe & Suburban.
The automaker says they are revising their marketing strategy. Stellantis says it will also re-evaluate its participation in future auto shows on a case-by-case basis.
The automaker issued the following statement:
With a focus on preserving business fundamentals to mitigate the impact of a challenging U.S.automotive market, Stellantis is working to optimize its marketing strategy as it relates to auto shows.
To be as efficient as possible in our media spend, we are evaluating participation in auto shows on a case-by-case basis, while prioritizing opportunities for consumers to experience our vehicles first-hand.
Stellantis remains committed to building products customers love, ensuring freedom of mobility for all, and becoming second to none in value creation for its employeeswhat cars are at the chicago auto show